Expert Review Updated February 4, 2026

Sendcloud Review

Europe's leading shipping platform for e-commerce with 100+ carrier connections

By Top Shipping Service Team

Score Breakdown

Pricing 8.0
Features 8.0
Ease of Use 8.5
Carriers 8.5
Support 7.5
Scalability 8.0

Pros

  • Strongest carrier network for European shipping
  • Checkout shipping options widget for Shopify & WooCommerce
  • Insurance included on all shipments
  • Excellent returns portal with self-service labels
  • Free plan available for getting started

Cons

  • Primarily European — limited North American carrier support
  • Pricing per label adds up at higher volumes
  • Dashboard can be slow with large order volumes
  • English-only support can be inconsistent for non-EU users

Pricing

Pricing model: subscription Free plan available

Free

Free

  • 1 user
  • 1 shipping rule
  • Basic tracking emails
  • Manual label creation
Get Started
Most Popular

Lite

$25/mo

  • 2 users
  • 5 shipping rules
  • Branded tracking page
  • Returns portal
Get Started

Growth

$80/mo

  • 5 users
  • 25 shipping rules
  • Analytics dashboard
  • Priority support
Get Started

Premium

$179/mo

  • 15 users
  • Unlimited rules
  • Custom integrations
  • Dedicated account manager
Get Started

Overview

Sendcloud is Europe's leading shipping platform, connecting e-commerce businesses to 100+ carriers across the continent. While most shipping software is built with the US market in mind, Sendcloud is designed specifically for the European shipping landscape, with deep integrations for carriers like DHL, DPD, PostNL, Colissimo, and GLS.

Founded in 2012 in the Netherlands, Sendcloud now serves over 25,000 online shops across Europe. The platform is particularly popular in the Netherlands, Germany, France, Spain, and the UK.

Key Features

European Carrier Network

Sendcloud's greatest strength is its European carrier coverage. The platform integrates with 100+ carriers across Europe, including national postal services, express carriers, and last-mile delivery specialists. This gives you access to the best rates and delivery options for every European destination.

Checkout Delivery Options

Sendcloud's checkout widget lets customers choose their preferred delivery method at checkout — standard, express, same-day, pickup point, or locker delivery. This integrates directly with Shopify, WooCommerce, and Magento, giving customers flexibility and increasing conversion rates.

Returns Portal

The branded returns portal lets customers initiate returns, select a reason, print a return label, and track the return shipment. This self-service approach reduces support costs and improves the customer experience.

Shipping Rules

Automate carrier and service selection based on order attributes like weight, destination, value, or product type. This ensures the right carrier is always selected without manual intervention.

Who Is Sendcloud Best For?

Sendcloud is ideal for:

  • European e-commerce businesses shipping across the EU
  • Shopify and WooCommerce stores selling to European customers
  • Businesses that want checkout delivery options for higher conversions
  • Sellers who need a strong returns management workflow

The Bottom Line

If your e-commerce business ships primarily within Europe, Sendcloud is the best option available. Its European carrier network, checkout widgets, and returns portal are unmatched by US-centric competitors. However, if you ship primarily within North America, you'll find better carrier options with platforms like ShipStation or Shippo.